Wall Street Journal: Buy Signal: Facebook Widens Data Targeting
Facebook is officially rolling out a new tool for advertisers that combines Facebook's treasure trove of information about its subscribers and their likes with data partners who will provide information about the items and brands a consumer buys through sources such as loyalty card programs, email lists they subscribe to, and how they're spending their money.Not surprisingly, privacy advocates are not thrilled. "There's no place to be left alone," said Jeffrey Chester, executive director of the Center for Digital Democracy, a Washington, D.C., policy advocacy group. He said Facebook's relationship with data partners could become more worrisome if Facebook leverages the location data it passively collects from mobile devices to sell ads.
Read the full Wall Street Journal article.
Time Tech: Facebook Privacy Settings Guide
As the old adage goes, there really is no such thing as a free lunch. You pay for a "free" social media application such as Facebook with your personal data. People either are unaware of the exchange, or are comfortable with it.Time Tech has put together a thorough little primer that walks you through the latest retooled privacy settings, such as who can see what posts, setting your timeline and tagging settings, blocking, app customization and more.
So now, if your friends post this inaccurate meme on their Facebook walls:
You can refer them to the Time Tech article, or to the Snopes Urban Legend correction for accurate information.
Fast Company Design: Facebook Opens The Door To Dislikes, With Emoticons
Image courtesy of digitalart / FreeDigitalPhotos.net |
Having an alone, angry, or lost day or emotion? There will be an emoticon for it. Feeling especially loved or great? You're covered. Read all about it here.
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