5 Ways to Get Yourself Unfriended and Unfollowed Fast

I'm sure I'm not the only one who has a list of social networking pet peeves — that  mental list of "Oh, did he/she really say that?" items that tend to annoy.

Here's my list of five social networking faux pas, shared to keep the peace, and when avoided, to help you keep your followers and fans, well, your followers and fans, instead of a string of exes.

1. Never spell check or double check before posting
   Go ahead. Always use "women" when you're talking about just one. Spell quiet as quite. Use your and you're interchangeably or incorrectly. Mix up their, there and they're, and too and to. It's not just the grammar ninjas who notice. It could be your boss, potential employer, or a client who is rubbed the wrong way....


2. Retweet and share without checking the content first
   You see an interesting tweet or Facebook post, and you immediately RT or share it without reading it. And it turns out to be a scam, or an out-of-date/inaccurate article from 1990. Ouch. We follow you for a reason, and while RTing and sharing content doesn't mean that you endorse that point of view or content, it does imply that you've at least read what you're sharing and find it of interest, which means that we might find it of interest too.


3. Drop the f-bomb and other expletives frequently and indiscriminately in your online communications
   So let's just be blunt here. I know a lot of swear words. I use some of them occasionally when I drop something heavy on my toe or someone is chatting on the cell phone and cuts me off on the freeway, but I don't share them with my social graph. Everyone over the age of 11 knows the majority of these words and phrases too. What I don't want, and I'd bet the majority of your fans, followers, friends, colleagues and relatives don't want, is to see them in "print" in your tweets, Facebook updates, or blog posts.  Unless you're writing some gritty dialog for your novel, or directly quoting someone, it's distracting. Drowns out your message. Swallows your voice. Makes people wonder if your vocabulary is so limited that you can't come up with some meaty synonyms. Is that really what you want?
   
   
4. Start flame wars
   Everyone has opinions, and we're free to share them in much of the world. But part of that freedom, is, or at least should be, the responsibility to let others share their opinions, respectfully. You don't have to agree, but let's move past the name calling, okay?


5.  Share your prejudices with your social network
   If you have them, keep them to yourself, okay?
   NPR just posted a disturbing article, Haters Gonna Hate, As Shown On A Map. California State University, Humboldt, geography professor, Monica Stephens, and a team of undergrads spent a year sorting through and mapping racial slurs on Twitter by location. You can argue with her team's conclusions, but the ultimate lesson doesn't change: Don't do it. Ever.

The Internet never forgets, and your digital footprint will exist forever.  Are you presenting yourself the way you want to be viewed and remembered?

Image courtesy of Idea go / FreeDigitalPhotos.net

10 Quick Tips to Master Twitter

 Tweeting is one of those social media channels that works really well for some people, and for others just feels like a fire hose of information, often irrelevant. But used correctly, it's a great news source on whatever topics you choose to follow, and it's also a great way to build your online reputation as a subject matter expert on whatever topic(s) you choose.

So here are my ten Twitter tips:

1) Be relevant and post regularly. If you're going to tweet about high tech and backpacking, then stay focused on high tech and backpacking blogs, photos, opinions, articles, websites. Most of us aren't Justin Bieber or President Obama, so relevance is important to us non-celebrities. And if you only tweet once or twice a week, you're not going to be noticed.

2) Thank those who retweet your tweets and mention you. It takes just a couple of minutes and it's the polite and neighborly thing to do, and it helps build relationships.

3) Be judicious about who you follow as you're building your following. It looks very fishy (spam alert) when you're following 592 Twitter accounts, but you're only being followed by 2.

4) Check links before retweeting them. Make sure they're legitimate and referring back to tip #1 above, that they're relevant to your topics of interest and expertise. Use a link shortener such as bit.ly or tinyURL or you'll quickly run out of characters just on the link.

5) Do hashtag searches on the topics that you're tweeting about. You'll find some content gems. And use #hashtags when you can. It makes your tweets easier to find for someone who's searching on that particular topic.

6) If you find relevant tweets, RT (retweet) or HT (heard through) them, giving the originators credit.  It's the neighborly thing to do. Don't be surprised if you see the same tweets originated by multiple tweeters. Some days are very slow news days.

7) Remember that you only have 140 characters. If you continuously max out your characters, those who want to RT you are going to have to edit. Target 120 character tweets, so that retweeters can easily add RT @yourname without going over 140 characters.

8) Post your Twitter ID everywhere you can -- email signature, business cards, blog, Facebook and LinkedIn profiles.

9) Add your Twitter feed to your blog if you have one and your LinkedIn profile (of course you have one, right?). It shows your expertise and relevance.

10) Don't automatically add your Twitter feed to your Facebook profile. The hashtags irritate non-Twitter users, and why be limited by 140 characters when you can use 420 on Facebook.

Happy Tweeting!

HollyNielsen